Frequently Asked Questions

What makes digital products different from traditional software?

Digital products are designed for interaction and collaboration. Unlike traditional software that focuses on individual productivity, digital products create platforms where multiple people can work together to achieve shared goals.

How do you approach digital strategy?

Digital strategy is about understanding why and how your organization shares its value with audiences. I help organizations translate their brand promise into the digital space, creating frameworks for sustainable growth and engagement.

What's involved in a typical digital product development project?

Every project is different, but most follow a similar pattern:

  1. Discovery: Understanding your organization's goals and constraints
  2. Strategy: Defining how digital products fit into your broader mission
  3. Design: Creating user experiences that enable collaboration
  4. Development: Building systems that scale and adapt
  5. Launch: Coordinating deployment and training
  6. Evolution: Ongoing refinement based on real usage

How long do projects typically take?

Project timelines vary based on scope and complexity. Small projects might take 6-12 weeks, while comprehensive digital transformations can span 6-18 months. I work with organizations to break larger projects into meaningful phases that deliver value incrementally.

Do you work with organizations of all sizes?

Yes! I've worked with everything from small nonprofits to large corporations. The principles of good digital product development scale across organization sizes, though the specific approaches and tools may vary.

What if we're not sure what kind of digital product we need?

That's exactly where I can help most. Often the best digital products emerge from understanding your organization's mission and challenges, rather than starting with a predetermined solution. We'll work together to discover what would be most valuable.

How do you handle ongoing support and maintenance?

I can provide ongoing support, but I also believe in building internal capacity. Part of every project includes documentation and training to help your team maintain and evolve the digital products we create together.

Ready to Learn More?

If you have questions that aren't answered here, let's get started with a conversation about your specific needs and goals.